The Rise Of Pink Cocaine: A New Trend in Party Drugs

What is Pink Cocaine? Despite its name, “pink cocaine” is not actually cocaine at all. It is a synthetic drug cocktail that is often referred to as “tusi” or “tucibi.”  This concoction typically contains a mix …

Pink Cocaine

What is Pink Cocaine?

Despite its name, “pink cocaine” is not actually cocaine at all. It is a synthetic drug cocktail that is often referred to as “tusi” or “tucibi.”  This concoction typically contains a mix of substances like ketamine, MDMA (ecstasy), methamphetamine, caffeine, and other new psychoactive compounds.

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The drug gets its distinctive pink color from added food dyes, and it is sometimes scented with strawberry fragrance to make it more appealing.  Dealers often market it as a “luxury” or “high-end” drug, charging exorbitant prices of $80-$100 per gram, compared to around $60 per gram for regular cocaine.

However, analyses have shown that pink cocaine is far from a premium product. In fact, it is often just a haphazard mixture of cheaper, potentially dangerous substances.  A 2019-2022 study by the Spanish harm reduction organization Energy Control found that only 2 out of 150 samples they tested actually contained cocaine, while 44% were a combination of ketamine, MDMA, and caffeine. 

The Origins And Rise Of Pink Cocaine

The origins of pink cocaine can be traced back to the early 2010s in Colombia, where it first emerged as a new synthetic drug known as “tusi.”  This drug was initially made with the psychedelic compound 2C-B, but over time the formula evolved into the unpredictable cocktail it is today.

In Colombia, pink cocaine has become associated with a new generation of young drug traffickers, who market it as an exclusive, high-end product for use in nightclubs and the sex trade.

 From there, it has spread to other parts of Latin America, as well as Europe, where authorities have reported increasing seizures of the drug. The rise of pink cocaine appears to be part of a broader trend towards synthetic, designer drugs that can be easily produced in makeshift labs.

These drugs are often marketed as “legal highs” or “research chemicals,” making them appealing to younger drug users.  As traditional drug supplies become more disrupted, traffickers are turning to these novel psychoactive substances to meet demand.

Dangers And Health Risks

The unpredictable nature of pink cocaine makes it an extremely dangerous substance. Since the composition can vary widely from batch to batch, users have no way of knowing exactly what they are consuming.  This can lead to a range of potentially severe and even life-threatening effects.

Depending on the specific ingredients, pink cocaine can produce a mix of stimulant, depressant, and hallucinogenic effects. Users may experience euphoria, sedation, increased energy, distorted perceptions, and even dissociation or temporary amnesia.  However, the combination of substances can also lead to serious adverse reactions, such as:

  • Increased blood pressure and body temperature
  • Seizures
  • Hypothermia
  • Hallucinations
  • Impaired coordination and disorientation
  • Blackouts and memory loss
  • Respiratory depression and risk of overdose

The presence of substances like ketamine, MDMA, and methamphetamine in pink cocaine is particularly concerning, as their effects can be unpredictable and dangerous, especially when combined.  Additionally, the inclusion of opioids or new psychoactive compounds further heightens the risk of overdose.

Law Enforcement And Regulatory Challenges

The rise of pink cocaine and other synthetic drugs has posed significant challenges for law enforcement and regulatory agencies. These substances are often designed to skirt existing drug laws, with traffickers quickly adapting their formulas to stay ahead of bans on specific compounds.

In Spain, authorities have reported seizing increasing quantities of pink cocaine, including a major bust in 2023 that netted 24 kilograms of the drug.  However, they note that trafficking of pink cocaine has not yet reached “alarming” levels, as it is still primarily sold in small quantities alongside other illicit substances.

Globally, the United Nations Office on Drugs and Crime (UNODC) has issued warnings about the emergence of pink cocaine’s and other novel psychoactive substances.  However, the constantly evolving nature of these drugs makes it challenging for policymakers and law enforcement to keep up.

Harm Reduction And Prevention Efforts

Given the unpredictable and potentially deadly nature of pink cocaine, harm reduction and prevention efforts are crucial. Organizations like Energy Control in Spain have been working to raise awareness about the true nature of the drug and the dangers it poses.

One key aspect of harm reduction is drug checking services, where users can submit samples of substances for analysis to determine their composition. This allows people to make more informed decisions about what they are consuming and avoid the most dangerous adulterants.

Additionally, education campaigns targeting young people and nightlife communities are important to dispel the myth of pink cocaine’s as a “luxury” or “high-quality” drug. Emphasizing the reality that it is an unpredictable and potentially deadly cocktail of substances can help discourage its use.

Ultimately, addressing the rise of pink cocaine and other synthetic drugs will require a multifaceted approach, combining law enforcement, regulatory, and public health strategies.

By raising awareness, improving drug testing capabilities, and disrupting trafficking networks, policymakers and health professionals can work to mitigate the harms of this emerging threat.

Conclusion

The rise of pink cocaine, a dangerous synthetic drug cocktail, highlights the ongoing challenges posed by the proliferation of novel psychoactive substances in the illicit drug market.

Marketed as a “luxury” or “high-end” product, pink cocaine is anything but, as it is often just a haphazard mixture of cheaper, potentially deadly ingredients like ketamine, MDMA, and methamphetamine.

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FAQs:

What is pink cocaine?

Pink cocaine is not actually cocaine, but rather a dangerous synthetic drug cocktail that often contains a mix of substances like ketamine, MDMA, methamphetamine, and other new psychoactive compounds. It gets its distinctive pink color from added food dyes.

Where did pink cocaine come from?

The origins of pink cocaine’s can be traced back to the early 2010s in Colombia, where it first emerged as a new synthetic drug known as “tusi.” It has since spread to other parts of Latin America and Europe.

What are the dangers of pink cocaine?

The unpredictable nature of pink cocaine’s makes it extremely dangerous, as users have no way of knowing exactly what they are consuming. It can lead to a range of severe and even life-threatening effects, including increased blood pressure, seizures, hallucinations, and respiratory depression.

How is pink cocaine being addressed?

Addressing the rise of pink cocaine requires a multifaceted approach, combining law enforcement, regulatory, and public health strategies. Harm reduction efforts, such as drug checking services and education campaigns, are crucial to raising awareness and empowering informed decisions. Policymakers and law enforcement must also adapt to the constantly evolving nature of these drugs.

What can be done to prevent the use of pink cocaine?

Key prevention efforts include raising awareness about the true dangers of pink cocaine, dispelling the myth of it being a “luxury” or “high-quality” drug, and providing drug checking services to allow users to make more informed decisions. Education campaigns targeting young people and nightlife communities are also important.

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